Lenticular Printing
With the current popularity of lenticular printing, many small businesses have questions such as whether it is costly, whether it can depict every detail of the offered product, whether the customer will find it appealing or will they believe it to be an illusion created purely for marketing and more. However for all such questions a bit of research shows that lenticular printing is not just affordable but has almost five times as much appeal to the customers compared to ordinary prints. Tracer1 has been working for several years solely in this area. With a growing production network in Chicago, New York and Los Angeles, its team of experts and creative heads work to realize the business objectives of thousands of customers. They do so by developing artistic marketing posters, banners, post cards and similar products using the vision of the customer to guide the experts through the process of producing perfection.
The process of production is accentuated using latest digital formats like Adobe Illustrator, Photoshop, QuickTime, MPEG, JPEG and AVI which are then used for lenticular printing in laboratories equipped with 6 Color, UV + Coater, a KBA Genius offset and UV press. The procedure of lenticular printing is purely artistic. Every step uses the client's response as an essential part of the creative process. The results are also highly diverse in the sense that they can be used for making a variety of large and small format prints.
Using either single or a combination of effects like zoom, morph, 3D, motion videos and flip you can have postcards, mini posters, handouts, hang tags, brochures, tip-ons, wobblers, window clings, greeting cards, headers, post cards, key chains, magnets, direct mail, gift cards, business cards, event tickets, backlit signage, movie posters, window displays, outdoor media, freestanding displays, point of sale, trade show signage and PDQs printed in any size and number. Tracer1 ensure consistent quality of the final product no matter what the demanded quantity is.
You can use lenticular printing for national campaigns or business marketing. The maximum size that these prints are available in is 46"x94" with a facility of customized paper, rubber, clay-coated polypropylene, crack and peel adhesive, open-cell foam and easel backs. The result is a living depiction of static images. This not only clearly delivers the message you are wanting to convey but also enhances its receptiveness. Through employing lenticular advertising techniques you are not just capturing the customer's imagination but also increasing the awareness of your products and overcoming barriers for entering new market segments. Thus no matter which genre your business falls into, lenticular printing does not just save you money but also time and effort that would otherwise be required for marketing on such a huge scale. It is a way of influencing multiple clients and manipulating their purchasing behavior. Through this type of creative marketing you can deliver your message faster and ultimately sell more products.