Articles

Lenticular Cards 

A lot of people think that the best way to show the effects of lenticular printing is with massive posters, but in fact, lenticular printing has been used in a number of smaller printing projects and lenticular printing has been used successfully to produce small cards, such as lenticular baseball trading cards, business lenticular cards or other types of cards which are used for marketing purposes. Lenticular printing has the ability of creating an illusion of movement and Tracer has effectively managed to capture the lenticular printing market by supplying their clients with advanced lenticular printing, like the lenticular cards, where images on the cards appear to morph and move in varying directions, depending on the angle of the viewer. The technology of the lenticular printing is certainly not new and lenticular printing was introduced to the world of printing more than seven decades ago, in the 1940's; however, through the vast changes and advances which occurred due to the growth in technology, lenticular printing can now produce prints which are of a better quality and the images tend to morph and move in a more realistic manner. The lenticular print was first used simply to create novelty items, and many lenticular cards were given away as prizes in children's cereal boxes, like the Cracker Jack snack boxes, or lenticular cards often formed part of a child's novelty toy packet. However, with the interest in lenticular printing increasing, companies are looking at introducing eye-catching lenticular cards for to their marketing campaigns and a number of companies are printing businesses cards in lenticular print.

Tracer is able to produce lenticular cards with a choice of 3D or animations, and due to the fact that Tracer offers a range of flexibility lenticular printing solutions, Tracer's clients can enjoy total freedom of design for their lenticular cards. More than the pocket sized lenticular cards, Tracer has been responsible for the production of dozens of lenticular posters and displays which are more than 46 inches x 96 inches large. Tracer is the country's biggest buyers of lenticular lenses and because of their buying power, Tracer can give their chance to design and develop lenticular cards at very competitive prices. The lenticular cards can be designed with a choice of varying animation effects while combined jaw-dropping special effects. To see and appreciate the quality of the lenticular cards which are produced by Tracer, take a moment to visit the Tracer website, www.tracer1.com.

Tracer has years of experience in lenticular printing and is always willing to discuss the particular needs of each of our clients. Supported by their experience in lenticular printing and their affordability with lenticular printing, Tracer has become a preferred supplier of several lenticular display items, from lenticular cards, posters and displays for many big names in the country. Top companies put their faith in Tracer to meet all their lenticular printing needs. Tracer has been honored to work with a number of corporate companies such as P&G, JVC, Miller Brewing, Sharp, Timberland, Sony, Cox Communication and Sony Pictures. The graphics featured on the lenticular cards are professionally produced to allow the best affects to be achieved and as opposed to conventional non-lenticular prints, the lenticular cards are bound to add interest and draw audiences to a marketing campaign.