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Lenticular 3D printing is not a new invention, and in reality, lenticular 3D printing has been done since the 1940s, but with the many advances in the realm of printing, outstanding quality prints in lenticular 3D can now be achieved. The award-winning work of Tracer has allowed the lenticular 3D printing boundaries to be forever changed and Tracer's lenticular 3D printing capabilities have allowed them to provide their clients with the very best printing in the industry and the lenticular 3D printing allows the most ordinary of images to be transformed to 3D images that instantly capture the attention and the imagination of the target audience. Lenticular 3D printing technology is used to produce images that are given the illusion of depth, and in light of the fact that the lenticular 3D printing gives the image the illusion to move or morph when it is viewed from different angles, lenticular 3D printing is among the most exciting of modern print types. Tracer has been a driving force behind the development of lenticular 3D printing and one of the most latest of developments is the introduction of the vortex effect which has managed to improve the intense quality as well as the viewing pleasure of lenticular 3D printing.

Tracer started their operations in New York; however, their quick booming success allowed them to expand their operations to include manufacturing and currently, the Tracer offices are based in Los Angeles and Chicago. Tracer has become the country's biggest buyers of lenticular lenses and backed with this enormous buying power, Tracer is able to offer lenticular 3D printing at significantly lower prices than other lenticular 3D printing companies. The graphics which are featured on the produced prints are also among the biggest in the world and as opposed to the traditional or average print medias, the posters which are produced with lenticular 3D printing can be reused as and when needed. Tracer has been able to capture the market with their larger than life lenticular 3D printing capabilities and the images which are produced during printing seem to morph and flip almost effortlessly from scene to scene. Tracer offers the choice of 3D or animations for print and this has given clients the freedom to design posters and prints which are able to offer the best in eye-catching appeal and prints that are best suited to the company's marketing needs.

The lenticular 3D printing process is quite involved, and the images featured on the print will be sliced into strips and the images are interlaced with one or more images. The following phase in lenticular 3D printing is to print the images on the back of a piece of plastic on several thin lenses, and the lenses will then be realigned with the image interlaces and the light can then reflect off each of the strips in varying directions and it is here where the illusion of depth and movement is achieved. Online users can visit the Tracer website, www.tracer1.com, to find out more about the developments in the field of lenticular 3D printing.